Just ask BA and FM. Both are pros at screwing up free lunches.
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How to destroy a soccer club in 4 easy lessons
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1. "Partner" with the Revs and increase fees
2. Create a U12 academy team
3. Tell parents you are a Revs feeder club
4. Leave 99% of your families twisting in the wind at U13
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1) never give the customer what they want.
2) do not analyze your competition.
3) fail to design and implement a sound plan to compete.
4) live in the past touting your successes.
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Originally posted by Unregistered View Post1) never give the customer what they want.
2) do not analyze your competition.
3) fail to design and implement a sound plan to compete.
4) live in the past touting your successes.
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Originally posted by Unregistered View Post1) never give the customer what they want.
2) do not analyze your competition.
3) fail to design and implement a sound plan to compete.
4) live in the past touting your successes.
Savvy for seeing the opportunity to make money and fleece most of us, but with no true business background.
Stop trying to compare clubs to a proper business, consumer oriented or otherwise.
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Hire a DOC with double digit IQ and MENSA ego. We should play guess the club by people's statements!
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I haven't seen their books, but i think most people are overstating things when they talk about these clubs raking in the $$$$. Yes, the big clubs are undoubtedly too expensive and they could focus on just soccer and cut back on some of the other things and make it more affordable. But why should they if people will keep paying? Having said that, I don't think most of these people are getting rich. Some of the clubs are non-profits, and their data is publicly available- people point to the salary of the Stars guy, and it's impressive for being a youth soccer coach, but it's less than the parents of players in the club.
I give these guy's credit for figuring out a way to earn a living doing something really fun (coaching kids). For most of the coaches, it's a real financial sacrifice. If you don't like the fees, start your own club- there are mom-and-pops springing up to address gaps in the market, and the kids can jump to big club if and when there is a reason to do so.
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