Crossfire-United ECNL

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Directors Mortgage

So $60,000 a team and they will have 5 teams. Wow $300,000 seems like it would be a tall order to find in the Portland community.

Directors Mortgage is reported to be giving six figures for just local sponsorship. Imagine what a national company would be willing to invest in a club whose players are traveling the entire country? $300K = chump change for a national ad budget!

[Unregistered]

Directors Mortgage is reported to be giving six figures for just local sponsorship. Imagine what a national company would be willing to invest in a club whose players are traveling the entire country? $300K = chump change for a national ad budget!

Over how many year?

[Unregistered]

Per exposure

Over how many year?

It's not the number of players wearing the ad but the number of eyeballs exposed to that ad. An ECNL team will be seen by many more eyeballs in a wider geography over the course of a year than any timber girls team!

[Unregistered]

It's not the number of players wearing the ad but the number of eyeballs exposed to that ad. An ECNL team will be seen by many more eyeballs in a wider geography over the course of a year than any timber girls team!

Incorrect. I can tell you at least two teams who would have been seen further away and by more eye balls than an ecnl team from this area. You really are brain washed

[Unregistered]

Share the names

Incorrect. I can tell you at least two teams who would have been seen further away and by more eye balls than an ecnl team from this area. You really are brain washed

Again with the ignorance. (head shaking from side to side) you have no CLUE how many people see the average ECNL team. Not only to they do Disney, Vegas and Surf (some teams twice) they do two other ECNL National Show cases in addition to their national playoffs.

There is not another female Portland team that gets that level of exposure over a 4 year period.

[Unregistered]

Is this a done deal?

Done! Thanks to everyone involved for bringing Crossfire-United ECNL together! This shows two docs can work together for the common good of youth soccer. Nice job!

[Unregistered]

Again with the ignorance. (head shaking from side to side) you have no CLUE how many people see the average ECNL team. Not only to they do Disney, Vegas and Surf (some teams twice) they do two other ECNL National Show cases in addition to their national playoffs.

There is not another female Portland team that gets that level of exposure over a 4 year period.

You miss a fundamental issue in getting team sponsorship. This is the local vs national divide. Local companies are typically an easier ask because you likely know someone inside who would like to do good by a group of families. The challenge is they typically have a limited ad budget.

The nationals have a larger ad budget, but you have to fit their criteria, Disney/surf may mean something to you, but they want to see market penetration, so how do you differentiate yourself for these advertisers. Unless you are the best team, or they are sponsoring the whole league it is very challenging to get their attention. Good luck, your optimism is great, I just fear you may be overestimating your chance of success.

[Unregistered]

You miss a fundamental issue in getting team sponsorship. This is the local vs national divide. Local companies are typically an easier ask because you likely know someone inside who would like to do good by a group of families. The challenge is they typically have a limited ad budget.

The nationals have a larger ad budget, but you have to fit their criteria, Disney/surf may mean something to you, but they want to see market penetration, so how do you differentiate yourself for these advertisers. Unless you are the best team, or they are sponsoring the whole league it is very challenging to get their attention. Good luck, your optimism is great, I just fear you may be overestimating your chance of success.

And we are talking about girls soccer

[Unregistered]

Duh

And we are talking about girls soccer

Yes, does anyone really care about boys soccer?

[Unregistered]

After a year on the side lines

You miss a fundamental issue in getting team sponsorship. This is the local vs national divide. Local companies are typically an easier ask because you likely know someone inside who would like to do good by a group of families. The challenge is they typically have a limited ad budget.

The nationals have a larger ad budget, but you have to fit their criteria, Disney/surf may mean something to you, but they want to see market penetration, so how do you differentiate yourself for these advertisers. Unless you are the best team, or they are sponsoring the whole league it is very challenging to get their attention. Good luck, your optimism is great, I just fear you may be overestimating your chance of success.

Washington Crossfire's relationship with T-Mobile preceded their ECNL membership however the recent renewal of that agreement reportedly included a slight increase.

I also saw other ECNL clubs with large regional companies names on their kits as well as other National entities. Da point is that any Portland Club would have the same opportunity and sales pitch to make to Insurance providers, electronics' & sportswear/equipment manufacturers.

To get the per player cost down to $5K a club needs $50K per team per year for the 20 slots or $250K for the 5 age brackets. The exposure that the advertiser gets is not limited to the on field eyeballs but 100 girls and the coaching/parent entourage in airports, hotel lobby's and restaurants all over the country in addition to press coverage of the events which often includes a picture showing the sponsor's name.

Each individual team will have over 1,000 person to person exposures per trip involving an air flight. If you break that down just for the 5 major showcase events you are looking at less than a $2 per exposure. Add in the league exposures and you are under $1. And this does not factor in any print or TV coverage for the top teams!

[Unregistered]

Yes, does anyone really care about boys soccer?

Look at where all the money and sponsorship goes and then answer the question yourself. Stupid question. Duh.

[Unregistered]

Directors Mortgage is reported to be giving six figures for just local sponsorship. Imagine what a national company would be willing to invest in a club whose players are traveling the entire country? $300K = chump change for a national ad budget!

I love how people make assumptions that they have no basis making. I've worked for a Fortune 50 company which had a $750 million region located locally. You'd think that with $750 million in revenue, a $300K expenditure would be nothing, right? Wrong. We had a TOTAL budget of less than $200K to throw at local sponsorships, including purchasing tickets for sporting events. Every penny of that money was watched carefully and spent effeciently. You don't just find companies who have $300K sitting around unspent, especially for youth soccer.

[Unregistered]

I love how people make assumptions that they have no basis making. I've worked for a Fortune 50 company which had a $750 million region located locally. You'd think that with $750 million in revenue, a $300K expenditure would be nothing, right? Wrong. We had a TOTAL budget of less than $200K to throw at local sponsorships, including purchasing tickets for sporting events. Every penny of that money was watched carefully and spent effeciently. You don't just find companies who have $300K sitting around unspent, especially for youth soccer.

Regardless...they can't hope to keep their ecnl idea afloat on a sponsorship that could end next year when this program can't get off the ground.

[Unregistered]

Regardless...they can't hope to keep their ecnl idea afloat on a sponsorship that could end next year when this program can't get off the ground.

Directors Mortgage gives to more than one club locally.
Washington Timbers Reported $225K and L.O. reported $75K